STORM X PROTECT OUR WINTERS UK

We’ve teamed up with POW UK. For every POW edition product purchased, 10% of proceeds goes directly to funding POW UK’s advocacy work.

The Partnership

Throughout 2026 Storm Care have been supporting POW UK as Foundational partner. Since forming this collaboration we've been looking for ways we can further support their advocacy work and to raise funds for their active campaigns. This partnership should come as no surprise, we're both on the exact same wavelength; creating as little negative impact as we can with every adventure. With this collaborative range, we can directly support POW UK with further funds towards their advocacy work, helping to protect the things that we love from climate change.

LEARN MORE ABOUT POW UK

Our Shared Impact

  • Protect Our Winters UK: POW UK is on a mission to rally the outdoor community to lead meaningful climate action. They envision a future where outdoor communities lead systemic climate action, advancing a just transition to clean air, clean water, and a thriving planet for generations to come.
  • Storm Care: We are committed to making that vision a reality, starting in your gear closet. By providing super concentrated, unrivaled PFAS-free aftercare, applied using unique one wash cycle technology, packaged in 100% recycled aluminum bottles, we help you keep your outdoor gear in the wild and out of landfill. 
OUR IMPACT

Where your money goes

We want to be completely transparent about how this works. Every time you pick up a Storm x POWUK stickered product, we donate 10% of the order value straight to POW UK. 

That money directly fuels their climate advocacy work, including their Clean Miles campaign. The idea is simple: getting outdoors shouldn’t cost the Earth. POW UK is actively campaigning for better, greener public transport, so that the greener choice is the easy choice. 

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